Email, CRM and website strategy built to drive real growth.

From your first website to full-scale marketing dominance. We serve businesses at every stage, with a clear path to grow with you.

0m+
Emails sent
£0m+
Revenue generated
Klaviyo
Certified partner
Programme revenue Live
£0m+ Compounding
Generated for clients across email, SMS and CRM
250m+
Emails sent
Klaviyo
Certified
UK & global
DTC brands

Trusted by

LeMieux Misfits Health Naked Nutrition Olive and Frank Sweet Bee Organics
How we work

A growth framework for every stage.

From your first website to full-scale marketing dominance. Three tiers designed to grow with your business.

Level 1

Website Design & Build

A fully managed, end-to-end website for small businesses of every kind. We handle strategy, design, copy and build, so you can get on with running your business.

  • Bespoke on-brand website, mobile-first
  • Full copywriting, written by us
  • Live within 2 to 3 weeks
  • Hosting, maintenance & ongoing support
Explore websites
Level 3

Strategy & Consultancy

Senior marketing strategy for ambitious businesses. A consultancy partnership focused on direction, prioritisation and commercial growth.

  • CMO-level strategic access
  • Top 1% email & SMS marketing strategy
  • Advanced CRO testing & full roadmap
  • Meta ads creative consultancy
  • Full-funnel reporting & attribution modelling
  • Weekly strategy calls & quarterly business reviews
Explore consultancy
Client results

What our clients say.

Misfits Health

Outstanding CRM management at a global protein snack brand

Cam has been an amazing asset to Misfits! He helped us shape the global CRM strategy and has been managing CRM automation along with various email marketing campaigns. I've been really impressed with his attention to detail, creativity, and time management skills. It's been nothing but a pleasure working with Cam.

VK
Viktorija Kuncyte-Johnson
Head of eCom · Misfits Health
LeMieux

Cam's CRM knowledge and Klaviyo expertise is second to none

We started working with Cam when we transitioned over to Klaviyo, and he's really helped make the process seamless. His quick reactiveness and reliability has been a massive help — he's been like an extension of our internal team, briefing new automations and putting together BAU campaigns at the last minute. Would happily recommend.

SL
Shaun Loughlin
Head of Ecommerce · LeMieux
Olive and Frank

An invaluable asset in growing my brand

I've been working with Cam for over 18 months and he has been an invaluable asset in growing my brand. His passion, dedication, and expertise are evident in everything he does. Although he is an external freelancer, he truly feels like a core part of the team. His strategic approach to CRM marketing has made a significant impact.

CT
Chloe Torpey
Founder & CEO · Olive and Frank
Naked Nutrition

A marketing / lifecycle agency that truly understands the brand

Next Step brought more than execution — they actively contributed ideas, identified issues, and showed a clear understanding of our brand and customer. They didn't just follow briefs but thought critically about what would actually move the needle. Many agencies say they'll be an extension of your team — Next Step actually delivered.

JC
James Clark
CMO · Naked Nutrition Inc.
About us

Your CRM team, without the overhead.

Next Step Marketing was built on a simple belief: businesses don't need more marketing noise, they need a clear path to grow.

We embed into your team and work as a true extension of your business. You get the expertise of a seasoned agency with the responsiveness and care of an in-house hire.

Whether you're migrating to Klaviyo, building out your first automation series, or scaling a mature programme, we've done it before and we'll do it properly.

Klaviyo certified Ecommerce specialist DTC brands UK & global
01

Meet you where you are

First website, first automation, or a mature programme. We start from your actual stage, not a template.

02

Build the engine

Strategy, segmentation, flows and campaigns designed around your customer and your commercial goals.

03

Report on what matters

Clear reporting and regular strategy calls, so you always know what's working and what's next.

04

Take the next step

As you grow, the programme grows. You move up a tier only when it genuinely earns its place.

Get in touch

Ready to take the next step?

Tell us about your brand and where you want to take your CRM. We'll come back to you within 24 hours.